Growing Together

Table of Contents

THiS

You

Your success is crucial to our business. We are looking for health innovators who wants to reach new heights and higher volumes. 

You have:

  • Brands or patents in verticals or for horizontal value chains
  • Decentralised and self-driven corporate culture
  • High organic growth with good opportunities for cost synergies

We

We assist each other to acquire finances, to reach new markets, and to find the right customers. 

We offer:

  • Funding through a joint investor network
  • Solutions for intellectual capital and marketing.
  • Methods and tools to scale up investments and R&D.
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Lucy Dahlgren is the founder of THiSCOOP and chairman of THiS Group AB. She has strategic partnerships with a variety of businesses between Europe and China, and has led Bayn Europe stock-listing on Nasdaq First North Stockholm in 2014.

Leif Edvinsson is the world’s first professor in intellectual capital. He made a career in Sweden and China, where he developed his theories about the hidden value of intellectual capital. He has been the recipient of the prestigious Brain of the Year award.

Incubation – Health Stock

THiSCOOP started out with sugar reduction. Sugar is sweet and tasty. But too much sugar leads to overweight and obesity, which are known risk factors for diabetes, high blood pressure, high levels of cholesterol, and cardiovascular diseases. Lucy Dahlgren therefore founded the food tech company Bayn Europe AB to replace sugar with healthier natural alternatives such as Stevia.

But, in addition to a good product a new business model was needed for sustainable market expansion of health products. 

In the spring of 2018, Lucy began to form a new organisation for protecting intellectual capital during the capitalisation process. Moreover, the co-founders Björn Fjellsäter and Arvid Karsvall developed a business model integrating health communication with health commerce (Communication-eCommerce), guided by the work of professor Leif Edvinsson, a leading global voice on intellectual capital. Leif Edvinsson’s business philosophy about valuing intellectual capital, forms what today is our digital capital service (Edwinson).    

Swimming with the Sharks

A goal of THiSCOOP is to become the world’s first and leading “health stock” that secures financial and intellectual capital at the big consumer markets in Europe and Asia. This goal is guided by the theories and work of Professors Leif Edvinsson. 

Today, corporate value is no longer determined by physical or financial assets alone, but by the combination of material and nonmaterial resources. Professor Leif Edvinsson propose a practical way to bridge the gap between balance sheet and business reality. 

THiSCOOP is now set up to:

  • challenge the health & lifestyle markets
  • secure  capital for new health solutions
  • support startups to reach the next level
  • make health stocks accessible globally

THiS coop forms strategic alliances with innovators and entrepreneurial SME’s. Still, it also makes us happy to see that larger companies understand the importance of consciousness, community, and culture in e-commerce. We are on the right track.

Chris Ekander is head of marketing and a true lifestyle entrepreneur. He is a professional surfer and has a vast international business network. Chris is director of the Swedish Surfing Association, handling all ISA World Championship events, and he is ambassador for Sea Shepherd Conservation Society.

Market – Health Setters

We are very excited to join forces with passionate entrepreneurs all around the world. Health and lifestyle professionals that together are creating an innovative sales platform for healthier, better, and more sustainable options.

Communication and Commerce

The fact of the matter is that we are living longer but not healthier; nor are we consuming intelligently. Overconsumption on low price-point consumer goods is still the norm, and corporate powerhouses are still blocking new health solutions from smaller players. 

Our “health setters” we will build a game changing business ecosystem communicating not only the content of health products but also how they can be used for greatest effect. And with our new marketplace for consumers we will set tomorrows trends for:

  • everyday life and happiness
  • sports and active lifestyle
  • food, music, culture

Dr. Lars-Åke Söderlund is the chairman of THiSCOOP Economic Association. He has long experience of working with pharmacy and healthcare, and is the Vice President of The International Pharmaceutical Federation (FIP), representing over 4 million pharmacists and pharmaceutical scientists.

Academy – Health Innovation

More and more consumers actively seek transparency and honesty, and they are willing to pay a premium for better goods and services. What makes THiSCOOP special is our integrated principles for communication and commerce, which focus on environmental and economic sustainability. We intend to provide our members with resources that usually are only available for the largest multinational companies.

Real and lasting impact

We are aiming to do better than already established players, and we invite you to become co-owners and co-developers of our business ecosystem. For real and lasting impact we act in the spirit of partnership and we view “going culture” as fundamental to improve and maintain:

  • individual wellbeing through less-is-more lifestyle
  • business profitability through digitalisation and internationalisation of lifestyle brands
  • societal sustainability through more efficient use of international communication and commerce